Audiences Served

Who We Help

When it comes to taking on new clients, I follow my own advice: Stay in your lane.

Everyday I tell my clients to focus on speaking to and serving their ideal client, rather than talking to the masses. We can’t be everything to everyone, so efforts are better spent being the right solution to the right client where you know success will be possible.

And yes, I drink my own Kool-Aid. I may not be able to help everyone, but I am 100% confident that these two audiences will have their goals accomplished when working with my team and me.

With more than 15 years in events, I understand the value and hurdles that event profs face today in their businesses.

Combined with experience in sales, marketing, communications and journalism, I can help your business soar whether you want the done for you or the done with you approach.

It can be lonely at the top. Whether you’re a solopreneur or the big dog managing a team of 20, the challenges and needs of small business owners are unique and need tailored marketing solutions.

I can help you choose the right marketing for your business, and teach you how to do it effectively, OR take that burden off your hands and do the work for you while you focus on the rest of your business.

Event Clients

Here is a selection of the companies in the event industy we work with.

What Clients Are Saying

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She will work with you to whatever degree you need and in my case, she reminded me that I was capable of doing more of the work than I thought I was 😊

Amy Lokken R3 Chattanooga

I just launched my brand and am learning all the content development and marketing things for the first time. The lessons from Channing on how to do it all (and do it right!) and hearing from the more advanced business owners in the group have been great. I always walk way with so many notes of what to do next.

Robin Turnipseed Placement of Pretty Things

Channing has been such a wonderful mentor. I have seen my business grow tremendously (in 2019) and it wouldn't have happened without her! Thank you for believing in me and cheering me every step of the way.

Allison Gaddis Live Laugh Love Weddings

At Blue Spark, my goal is to connect authentically with our clients and Channing gave us the tools to do just that. We were able to connect, build relationships, and ultimately create clients that helped us build our portfolio.