Your brand is the face of your business. It's the first impression to potential clients and tells them who and what you are all about.
But is your brand attracting the right clients for your business? If not, it may be time to rebrand.
In this webinar you will learn how to:
– Evaluate current brand equity (strengths and areas for improvement)
– Create a detailed client persona & value proposition for the next stage of your business
– Determine the new look and feel of your brand without losing brand equity developed thus far
– Streamline your digital & offline presence to reflect the new brand and reach the target client persona (website, email marketing, social media, networking events)
– Effectively communicating your new value proposition
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