The First 5 Expenses When Launching A New Business
You've got an idea for a new business. Great! Before you invest things you may not need, see my list of the first 5 business expenses to get started.
Need to Cut Costs in Your Business? Evaluate at These 4 Things First
When money gets tight, the first thing entrepreneurs tend to cut is marketing even though that's when it's needed most. Instead, evaluate these 4 expenses.
2 Tips for Keeping Your Sanity (and Marketing Flow) During Busy Season
Summer means more vacations and kids out of school, yet still you have a business to run. Here are my tips for staying sane & continuing your marketing.
Are AI & ChatGPT Assets or Liabilities to Event Professionals?
There's a lot of talk about AI and ChatGPT right now. Is it going to help your event business or make you irrelevant? Let's discuss.
4 Questions to Answer Before Discussing Politics on Your Business Pages
We all have opinions on politics, but should you be sharing those opinions on your business pages? Here are 4 questions to ask yourself before you do.
Do You Approach Your Marketing Strategy Like a Farmer or Hunter?
There are two kinds of marketers: hunters and farmers. Which should you be when marketing your business? Read to find out.