Why Website Maintenance is So Important for Leads
Having a beautiful website is GREAT, but it also needs to be maintained regularly in order to work for lead generation. Here's why (and how) to do it.
Need to Cut Costs in Your Business? Evaluate at These 4 Things First
When money gets tight, the first thing entrepreneurs tend to cut is marketing even though that's when it's needed most. Instead, evaluate these 4 expenses.
2 Tips for Keeping Your Sanity (and Marketing Flow) During Busy Season
Summer means more vacations and kids out of school, yet still you have a business to run. Here are my tips for staying sane & continuing your marketing.
4 Questions to Answer Before Discussing Politics on Your Business Pages
We all have opinions on politics, but should you be sharing those opinions on your business pages? Here are 4 questions to ask yourself before you do.
Do You Approach Your Marketing Strategy Like a Farmer or Hunter?
There are two kinds of marketers: hunters and farmers. Which should you be when marketing your business? Read to find out.
4 Steps to Getting Started with Email Marketing
You know you need to do email marketing. However, you don't know where to start and/or how to build your list. I got you. Here's the process
5 Content Creation Hacks for Small Business Success
Whether you love or loathe marketing, it is a crucial element of small business success. Here are 5 hacks for creating content faster.
Why You Don’t Have to Follow Trends to Grow Your Brand on Social Media
Some will tell you that following trending topics and audio is the only way to grow on social media. I disagree and here's why (plus proof!)
My 3 Step Process for Turning Down Prospective Clients
When someone wants to hire your company, it can be hard to turn down that revenue. It can also be very necessary. Here's why and how I do it.
Why Video Needs to Be Central to Your 2023 Content Marketing Strategy
Content is still king but VIDEO is the queen. Here's why video should be at the core of your 2023 marketing strategy as a service business.