The 2 Words to Avoid for More Effective Marketing Copy
Writing can be hard, but I BEG you for the love of all that is holy: avoid using these two words. Your marketing copy will be more effective with the alternatives offered up inside.
Copywriting and Content Creation Tips for Effective Event Marketing
You got out the announcement email and early bird promotion, now what? Here are some ideas for creating content to use as event marketing.
How To Stop Being Overwhelmed by Marketing as an Entrepreneur
Do you ever get overwhelmed by all the things you hear you "should" be doing to market your business? This video will help you manage those moments with less stress.
My New Favorite Tool for Coming Up with Content Topic Ideas
Stuck on what to blogs or videos to create to get found in search by your audience? This tool generates data-based content ideas for you! See how
Easy to Understand Basics of SEO for Business Owners
SEO does not have to be the scary, complicated beast that "experts" like you to think it is. Here are the basics all business owners need to know.
How Setting Annual Business Goals Differs from Monthly S.M.A.R.T. Goals
We always need to have goals for our businesses, but setting annual goals should take a different approach than monthly goals. Here's why
3 Benefits of Prioritizing PR in Your Marketing Strategy
Some may think that putting effort into PR is a "nice to have" for a business if you have money lying around to spend on such frivolous, non-revenue generating activities. However, you are smarter than that. (You are reading this
YouTube vs. Vimeo: Which Platform to Use For Video Hosting
YouTube and Vimeo are the top video hosting platforms, but which one is right for your small business? Here are the pros and cons of each.
WordPress Vs. SquareSpace: What’s Right For Your Business?
Trying to decide between Wordpress and SquareSpace to design your websites? There are positives to each and this video breaks down what you need to know.
How Calculating Hourly Rates Is Hurting You
Charging hourly rates is 100% hurting your business. Yep, it's a bold statement but it is also a true one. This video explains why and how to fix it.