Redefining Business Success: A New Approach Without the Hustle Culture
After a great accomplishment, someone asks you, "What's next?" This thinking permeates hustle culture and it's time we redefine business success without it.
Gary Vee’s Marketing Advice for Event Pros (And My Take On It All)
Marketer Gary Vaynerchuk spoke at an event industry conference offering up marketing advice for event professionals. Here are the top takeaways and my thoughts on each tip.
4 Business & Marketing Podcasts for Continuing Education
Looking to switch your podcast listening from entertainment to purposeful? Here are the top business and marketing podcasts I'm listening to now.
You CAN Have Family Time and Be An Entrepreneur. Here’s How To Do It.
It is 100% possible to have time for family and be a successful entrepreneur. These are the top 4 shifts to make it reality for you.
The First 5 Expenses When Launching A New Business
You've got an idea for a new business. Great! Before you invest things you may not need, see my list of the first 5 business expenses to get started.
Need to Cut Costs in Your Business? Evaluate at These 4 Things First
When money gets tight, the first thing entrepreneurs tend to cut is marketing even though that's when it's needed most. Instead, evaluate these 4 expenses.
2 Tips for Keeping Your Sanity (and Marketing Flow) During Busy Season
Summer means more vacations and kids out of school, yet still you have a business to run. Here are my tips for staying sane & continuing your marketing.
Do You Approach Your Marketing Strategy Like a Farmer or Hunter?
There are two kinds of marketers: hunters and farmers. Which should you be when marketing your business? Read to find out.
The Single Most Important Aspect of Your Small Business Marketing Strategy
There are a lot of tactics you can use, but your entire marketing strategy should center around this one principle.
Why You Don’t Have to Follow Trends to Grow Your Brand on Social Media
Some will tell you that following trending topics and audio is the only way to grow on social media. I disagree and here's why (plus proof!)