Do You Approach Your Marketing Strategy Like a Farmer or Hunter?
There are two kinds of marketers: hunters and farmers. Which should you be when marketing your business? Read to find out.
The Single Most Important Aspect of Your Small Business Marketing Strategy
There are a lot of tactics you can use, but your entire marketing strategy should center around this one principle.
Why You Don’t Have to Follow Trends to Grow Your Brand on Social Media
Some will tell you that following trending topics and audio is the only way to grow on social media. I disagree and here's why (plus proof!)
My 3 Step Process for Turning Down Prospective Clients
When someone wants to hire your company, it can be hard to turn down that revenue. It can also be very necessary. Here's why and how I do it.
Why Video Needs to Be Central to Your 2023 Content Marketing Strategy
Content is still king but VIDEO is the queen. Here's why video should be at the core of your 2023 marketing strategy as a service business.
How To Stop Being Overwhelmed by Marketing as an Entrepreneur
Do you ever get overwhelmed by all the things you hear you "should" be doing to market your business? This video will help you manage those moments with less stress.
2 Big Marketing Lessons From Instagram’s Recent Issue
If increasing your reach and followers on Instagram is a priority, start employing these 5 tips for what's currently working on the platform.
5 Tips for Increasing Your Instagram Growth
If increasing your reach and followers on Instagram is a priority, start employing these 5 tips for what's currently working on the platform.
3 Reasons Blogs are Still Relevant for Small Business Marketing
Your small business has a website. Do you really need to be blogging? Depends on your goal, but here are a few reasons to consider it.
Why Trusting Your Gut Matters When Hiring A Business Coach
Whether you are looking DIY a new website or hire a professional, be sure to avoid these easily-made mistakes in your design.