3 Marketing & PR Lessons Small Businesses Can Learn from the 2024 Grammys
Small business owners can learn a lot from the happenings at the 2024 Grammy Awards. Here are my top takeaways for marketing & PR moves to make (and avoid.)
When to Speak Out or Stay Silent as a CEO
Should you be speaking out, or staying quiet, on current events and politics? Is staying silent on social issues a problem? Let's discuss.
Paid Media vs. Earned Media: Is Paid Worth It?
Getting your name in a media outlet is very exciting, but is paid media as beneficial as earned? Here's how to decide what's right for your brand.
4 Questions to Answer Before Discussing Politics on Your Business Pages
We all have opinions on politics, but should you be sharing those opinions on your business pages? Here are 4 questions to ask yourself before you do.
3 Benefits of Prioritizing PR in Your Marketing Strategy
Some may think that putting effort into PR is a "nice to have" for a business if you have money lying around to spend on such frivolous, non-revenue generating activities. However, you are smarter than that. (You are reading this
