Upcoming Live Trainings & Workshops
As an entrepreneur, or a just a fully functioning member of society, there is no such thing as the completion of our learning. (That would make us dead or really, really boring to be around, neither of which describe you right? Exactly!) Even if you were the “know it all” in your younger years, your age has now taught you that you knew absolutely nothing about nothing. BUT you didn’t know what you didn’t know, so at least you (hopefully) did like Maya Angelou says and “Do your best. Then when you know better, do better.”
I am a BIG fan of continually education. In fact, nearly 35% of my week (yes I track my time and recommend you do as well) is spent reading, researching, learning, taking workshops, testing theories, etc. It is this dedication of time and effort that gets YOU off the hook from needing to spend quite as much of your own time doing it.
And to help you take advantage of all the genius I have heard, learned, read, confirmed and tested, I’ve complied a list of the upcoming training workshops I’ll be running this month.
May 17 Workshop
Are you one of those business owners who finds themselves with random spurts of time to work on your business because you are usually working in the business? Maybe you only have 5 or even 15 minutes at a time and think there’s no way you can get anything of value done then, so you just move onto something on the client to do list.
Then Productivity in Pockets: The Workshop is just what you need. On May 17, I am going to walk you through *precisely* the marketing & sales tasks you can do in the 5, 10, 20, and 30 minute pockets of time between other tasks/meetings in your day.
The workshop will be a to-the-point 20 minutes so you arrive, learn, and get to putting into practice what will work for YOUR business.
May 22-25: On-Demand Branding Training
BizBash and Connect Meetings have graciously invited me to be a speaker (twice!) for their upcoming 3-Day conference in Puerto Rico. While I am on site delivering a live sessions about event marketing (scroll down for more info) those who are virtual will also be able to take advantage of my second session all about personal branding in the on-demand library.
Yes, everyone needs personal branding. No, that doesn’t require you to do videos, at least not right away. (Though clearly I am a fan because, well, they work!)
May 24: Event Marketing LIVE Training
Whatever industry you are in, you are probably hosting an event at some point. (If not, definitely consider it. I’ve got ideas. Let’s talk.) It can be paid or free, but you need your marketing to be effective if you want anyone to show up in-person or virtually. We are in a WHOLE new post-pandemic world though and these past few years have changed the way you should be promoting your event to your audience.
During the “How to Do Effective (and Flexible) Event Marketing” Masterclass I am going to walk through:
- How to successful sell tickets to your event without promising something you may not be able to deliver
- Examples of accuracy vs. transparency in marketing language & images
- How to craft a crisis communication plan (and enact it) if your event plans change
- Ways to keep guests happy with Plan B
- A cautionary tale of what NOT to do when enacting Plan B
Oh, and if you happen to be someone going to Puerto Rico to see me in-person, please drop me a note and tell me! Would love to meet up on site.
P.S. My session is Tuesday, 10:50 -11:20 a.m. EST so you can only sign in for that if you want 😉