3 Benefits of Prioritizing PR in Your Marketing Strategy
Some may think that putting effort into PR is a "nice to have" for a business if you have money lying around to spend on such frivolous, non-revenue generating activities. However, you are smarter than that. (You are reading this
4 Reasons to Do Public Speaking As a Business Owner
Here are the top 4 objections I hear to doing public speaking AND real truth behind each. Public speaking is beneficial as a business owner.
3 Social Media Marketing Mistakes to Avoid
Everyday I work with event professionals, solopreneurs and small business owners and every day I get questions about social media. Why? Because that sh*t is constantly changing! Yes, it is in fact difficult (for all of us) to stay up
Choosing the Right Social Media for Your Business
With so many options and limited time, how can solopreneurs and small businesses choose the right social media for business? Read my top 2 tips.
Politics and Business: Do They Mix? If So, When?
The world has been very politically charged. But should your politics enter your business and brand? Here's what to consider from a publicist POV.
How To Show Customer Appreciation
It's cheaper to keep your existing clients than find new ones so here are a few ways to show customer appreciation to the ones you've got.
Develop Brand Loyalty By Speaking Out
Create customer loyalty for the long haul by unapologetically sharing your company values. You'll alienate some, but also
Tips for Creating Customer Loyalty
There has been a shift in how consumers are spending money since the pandemic began and creating customer loyalty is even more important now.